12 CyberMonday Ecommerce and Marketing Failures at Teavana
Let’s get right to the point. Teavana messed up big time on a big promotion and ecommerce day. This post is all based on my personal experience placing an order during a CyberMonday sale. I would love to hear from any marketer who can change my mind on this topic. Clearly some issues are not […]
The Marketing Process and What Not To Do
Everyone thinks they are a marketing expert (they probably are not) but everyone should not have a say in your marketing. Keep it simple and on point and you will see the return on your efforts. For a great example of how a simple idea can go wrong very fast by having too many people […]