Let Your Customers Do The Talking
I am a big fan of word of mouth marketing. I always gather (or give when requested) referrals from friends and family when I need a service or a product. So it occurred to me why not let our customers do all the talking for us. Last week we put together this video with one […]
Holiday Cards Are For Average People
How many holiday cards did you get this year? Any stand out? Will you remember any of them in 2 weeks? Next month? Next Year? Don’t get me wrong sending holiday cards is a nice thing to do and many would argue is a good business practice. I think if your going to spend the […]
Marketing Blues at MocaBlue
As a marketer I am probably a difficult critic of other company’s marketing. This is especially true when it comes to a new businesses whose survival is partially dependent on marketing. In my opinion a new business owner should focus their efforts on marketing their business. Well it seems that is not always the case…A […]
Don’t do this
During the last month I requested information online about two relatively high-ticket purchases. I provided my contact information and answered qualifying questions. And then neither company followed up to provide the information I asked for. Too bad, since one of the companies really had me interested. They promised me a free evaluation to help me […]