How a Small Business Can Market like a Large Company

Are you thinking and acting as big as you can? Years ago when I worked for one of Donald Trump’s businesses, I would hear “Think Big” all the time around the office.  It was so prevalent it was meaningless.  However, I think that the concept can suggest a number of effective marketing angles that many […]

Marketing Tip – Monitor Your Brand Online Part 2

In my last marketing tip I wrote about how you can use Google Alerts for managing your brand and a few other marketing related ideas.  Not too long ago I learned about a new use for Google Alerts. How would you like to know whenever someone links to your blog or site? All you need […]

Marketing Tip – Monitor Your Brand Online

A lot has been written about why it is important to manage your brand and online reputation. Every business owner should monitor their brand online (personal or professional). One easy way to do this is to set up a Google alert. A Google alert will deliver an email to you with links to any content referencing […]